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The supply chain is a melange of processes that go through many stages before the final step, for instance, shipping out the products to the end-user. The supply chain includes all the activities, organizations, information, and requirements of resources to move a product (ship) to a customer. For instance, raw materials, production, packaging, shipping, warehousing, delivering, and retailing. Alongside that, the supply chain supplies millions of consumers and businesses all around the world. Some companies have already developed supply chains in their businesses so they can reduce their costs and remain competitive in the business landscape. 

In the supply chain, there is a system called “Track & Trace” which manufacturers use as a tool to identify the past and present locations of all the product inventory, as well as the product history. 

Track & Trace requires knowing the product’s journey from scratch, through various geographic regions for processing and manufacturing, regulative control, and towards the end of the process, which is to reach retailers and customers. Tracking the product’s origin throughout this process is far-reaching to ensure the product’s authenticity. Above all, track & trace have notable benefits that manage to help most companies deliver goods in no time, below are the detailed explanations.

Benefits of Track & Trace 

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Although the idea of track and trace isn’t simple, creating an effective system offers numerous benefits that are worth the efforts. Here are five of the most important benefits of effective track & trace:

  • Real-time track and trace solution

The system uses handheld devices merged with an online facility to capture tracking information in real-time. This helps both customers and businesses to have the ability to track and trace the product journey from raw material, identify the past and current location, and product history. As a result, customers now have instant access to the status of their deliveries. Tracking the product’s journey could confirm the product’s authenticity. 

  • Full access to delivery status via the online interface

Full access to delivery status via an online interface is similar to real-time track & trace. Full access to delivery gives customers peace of mind by letting the customers have control over the shipments of the product by helping them stay informed about the product’s whereabouts. 

  • Data availability within 5 minutes of delivery or shipment 

The other benefit of track and trace is that the data will be available within 5 minutes of delivery of the shipment. This will make the customers feel more convenient and secured with track and trace. All the sensors will start their own system that lets the data be available as soon as the shipment is out for delivery.

  • Drastic reduction in workload for customer support

Track & Trace has given many benefits to the supply chain. Once the track & trace system has been implemented, there will be a drastic reduction in workload for customer support since the track and trace system will do the work for them. Hence, it could lessen the workload for the customer support since all the information the customer needs can be found by track and trace. 

  • Paperless, mobile data transmissions via handheld devices

Track & trace is contributing to nature too! It is made paperless so it would be effective for customers to detect their product shipping information since it requires mobile data transmissions that use the radio spectrum to transmit signals through the atmosphere. It may carry analog or digital signals and can be used on LANs or WANs in one- or two-way networks.

Track and trace: Improving the visibility of supply chain 

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As a fundamental exercise, track and trace help companies more effectively manage on-time delivery performance, control freight costs, meet regulatory requirements, and deliver higher levels of customer service. Consumers demand real-time visibility, along with the near-immediate delivery of goods. This has created a great deal of supply chain disruption, causing businesses to reevaluate the way they operate. 

Track and trace is supported through a variety of technologies to assist in providing real-time information on the location and status of these specified items throughout the supply chain which is more critical than ever due to the increasing levels of governmental regulations. To improve the visibility of the supply chain, there are three main tips that businesses should follow on how to achieve end-to-end visibility, and ultimately ensure a more efficient supply chain. 

Every business should start with building the experience. You should start by defining what visibility means to your end-users, on what kinds of experience you want them to have; is it a satisfying experience or a bad one, it all depends on how you portray it and what you want to gain from increased visibility.  On the other hand, businesses should focus on real-time transparency. The data exchange of frequency and size is dramatically increasing at an accelerated rate that if businesses can process the data in real-time, it is vital. Above all, every digital platform that a business holds should connect well with potential customers/existing customers. A successful business should select a platform for connectivity that would ensure the platform is technologically cynic and all potential customers can have access to it. 

BrandTag as one of the solutions

All in all, BrandTag is a SaaS (Software-as-a-Service) by LuxTag is one of the software that allows any business owner to apply the track & trace system, with the blockchain technology to be affordable. BrandTag allows every brand owner to interact with the product without any mediator. On the other hand, as BrandTag would give better information on the product history and whereabouts, the data also will be available after 5 minutes of delivery of the shipment that would give a better customer satisfaction and experience. Don’t you think you set one’s heart on BrandTag to secure your product? Learn more about BrandTag here.

Let your product do the work for you.

Combating counterfeiters is exhausting, we get it. That’s why we developed BrandTag. With BrandTag, your products will promote their authenticity and protect themselves from being counterfeited, with just a scan!

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