by Ruei Yee | Nov 2, 2020 | Blockchain, Business, Technology, Track & Trace
Impression makes a huge impact on a consumer’s decision in a product. In Marketing, there is a term known as the First Moment of Truth (FMOT). It simply decribes the first 3 to 7 seconds in which a shopper lands his eyes on a product in a store. Within these few...